Superbrands International Media Coverage

Apparel Group Reinforces its Place as a Global Retail Powerhouse with 9 Major Wins at Superbrands 2024

Aldo, Calvin Klein, Dune London, Levi’s, R&B, Skechers, Steve Madden, Tim Hortons, and Tommy Hilfiger All Awarded Superbrands Status 2024.

Dubai, (September 2024), Apparel Group, leading global fashion and lifestyle retail conglomerate, has once again proven its excellence as a leader in the retail industry by winning the prestigious Superbrands Award for 2024.The Superbrands Award serves as a strong affirmation of a brand’s exceptional standing, representing quality, innovation, and credibility—attributes that Apparel Group fully embodies. The 20th Annual Superbrands Tribute Event, was held on September 19th, 2024, at the DoubleTree by Hilton, Dubai M Square Hotel. In addition to that, nine Apparel Group brands have been awarded Superbrands status, further highlighting the strength of The Apparel Group portfolio. The honoured brands—Aldo, Calvin Klein, Dune London, Levi’s, R&B, Skechers, Steve Madden, Tim Hortons, and Tommy Hilfiger— demonstrate their commitment to exceeding expectations everyday across various categories. It’s a tremendous honour to have such deserving brands recognized, showcasing their dedication to quality and innovation in the marketplace.

Neeraj Teckchandani, CEO of Apparel Group, commented on the achievement: “At Apparel Group,