Superbrands International Media Coverage

The rigorous selection process for Superbrands status will involve a comprehensive evaluation by the UAE Brand Council and online voting by over 2,000 senior managers and marketing professionals. Brands will be assessed based on their market presence, customer perception, innovation, and the overall impact created in their respective industries. "Achieving Superbrands status is not just a reflection of a brand's strength in the marketplace; it's a testament to their relentless pursuit of excellence, innovation, and unwavering commitment to consumer trust. In an era where brand loyalty is hard-earned, our Superbrands have set the standard and have become the benchmarks of success and inspiration for others to follow," said Mike English, Director of Superbrands Middle East. Superbrands has firmly established itself as a respected and impartial entity within the UAE business community, recognizing brands across various sectors, including healthcare, food & beverage, consumer products, and retail. The list of brands that will be honored this year are: 1. A & A ASSOCIATE LLC 2. AJMS GLOBAL 3. ALDO 4. AL ROSTAMANI GROUP

5. ALPEN CAPITAL 6. APPAREL GROUP 7. ASTER DM HEALTHCARE 8. AXIOM GLOBAL 9. BENZOL LUBRICANTS 10. BINSINA PHARMACY 11. CALVIN KLEIN 12. DR JOY 13. DUBAI DUTY FREE 14. DUNE

15. GENERAL/TAQEEF 16. HAYATNA FRESH 17. JAWHARA JEWELLERY 18. KRESTON MENON 19. LA MARQUISE FINE JEWELLERY 20. LEVIS 21.MCI 22. Nando's 23. NIKAI